Film tells about the prominent Russian dynasty of the Stroganovs. Wealthy family of merchants and art amateur.

The earliest mention of the family occurs in 16 century, when Anika (Ioanniki) Stroganov started salt mining in Solvychegodsk.

The Stroganovs are famous by their services to Russian art. Their patronage and commissions resulted in the developing of religious art and architecture, by their donations was founded so-called Stroganov school of icon painting.